who truly have their best interest at heart
COACHES
Players respond to
Marcus Washington, M.Ed, BCB, CMPC
“If we don’t change, we don’t grow.” - Gail Sheehy
As a former collegiate and professional athlete, I have always had an elevated interest in how the mind impacts performance. This curiosity has driven my passion over the last +15 years to gather a more holistic understanding of what all truly contributes to sport & performance output.
Following my pursuit of a career in professional football, I enrolled in Springfield College to pursue a master’s degree in Sport & Performance Psychology, and as a result became a Certified Mental Performance Consultant. Upon completion of Springfield’s Athletic Counseling program, I began my career working for Apex Performance embedded within the Wounded Warrior Project in San Antonio. In this role I served as an arm of their Warriors-to-Work program, which steered my interest into the use of biofeedback to enhance internal awareness of factors that influence performance.
From there, I transitioned into working for IMG Academy in partnership with a Tactical Human Optimization contract designed for Army Special Operations Forces. In this role I learned how to elevate my level of knowledge, skills, and creative applications to adapt what is known about performance enhancement beyond the approach of research and textbooks to meet the needs of elite tactical athletes.
On the heels of working with an elite warrior population I pivoted into a role with Sensei Wellness Retreats to create and develop a Mindset Wellness Guide role. During this time I, once again, adapted my skills to address the most common human elements that factor into performance to best serve the general population of wellness seekers. I became a Lead Guide Trainer for the company before being called into my current role as a Cognitive Performance Specialist for Pilot Instructor Training at Randolph AFB, in San Antonio.
Much of my early career afforded the opportunity to work with medically retired military veterans, green berets, professional athletes, olympic athletes, business executives, and business enthusiasts. Regardless of where I’ve been and what I’ve done, the constant variable across all populations I have worked with is human performance optimization. The beauty and joy of my profession is in the ability of customizing tools for any population, and individualizing tools to each person’s, or group’s, unique situation.
“Everything starts on a mental level before it manifests itself as physical results.” - Human Performance Specialist
Brad Marshall, M.Ed, CFL-1, PNL1, MSPE Certified
Throughout my years as a student, athlete, competitor, and employee I have always been fascinated by the mind and the role that it plays in humans ability to perform. My curiosity for understanding human performance has lead me down a path of earning a post graduate degree in sport + performance psychology, become certified in different forms of mindfulness training, become a CrossFit Level 1 coach, achieving my Precision Nutrition Level 1 certification, and continually working to understand how to coach and collaborate with others on how to define and reach success in a variety of domains.
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I have been fortunate enough to work with a variety of populations over my years as a human performance coach. Athletes ranging from youth who are just starting out up to elite collegiate and amateur level athletes in a number of sports. I have worked with the military and served as a Performance Expert with the 82nd Airborne Division at Fort Bragg in North Carolina. Whether it's volleyball, swimming, baseball, soccer, basketball, CrossFit, triathlons, weightlifting, or preparing for deployment what I have come to learn is that every individual is unique and different. There is no one size fits all approach to mental training. My passion is for helping people perform the way they know can, and doing it more consistently.
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I love working with individuals and groups to identify areas to grow and systematically attacking those areas to see progress!
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"He who has a why to live for can bear almost any how." -Nietzsche
Kelly LaLonde, M.S., CSCS
kelly@focusunltd.com
I am passionate about human performance and the endless possibility of where the mind can take the body. Born and raised in Upstate New York, I have always been fascinated with the essence of strength and competition. Being the youngest of three, I had ‘bigger’ and ‘better’ to constantly compete with on a daily basis. I attended Limestone College, where I studied Strength and Conditioning and Physical Education and played four years of lacrosse. Appearing in four NCAA final four tournaments, and being a national champion runner up, I was awestruck by the process of reaching goals.
During my time at Limestone, I interned with the University of Iowa and EXOS (formerly known as Athletes Performance) where I worked with high school, amateur, professional, and military athletes. After completing my masters in Human Performance at Ithaca College, I was hired on as the first Coordinator of Strength and Conditioning, overseeing 27 NCAA intercollegiate teams – working directly with football, men’s & women’s basketball, men’s & women’s lacrosse, women’s soccer, women’s tennis, and women’s golf.
I currently live in Boulder, CO, coaching within corporate wellness and youth athletics.
“Sports do not build character. They reveal it.”